In 2013, Athena and Sofia Moutaki decided to create a small collection which was inspired by the ancient greek gowns with a modern twist. The collection was a huge hit. More collections followed each year and Moutaki evolved into a fashion brand holding a leading position in the industry. Today, the brand’s objective is to create classy and modern clothing, affordable yet timeless, respecting its roots and the women it is inspired by.
The brand’s philosophy is the creation of unique and sophisticated outfits for the everyday woman, varying from casual to formal clothing. The woman that inspires us is feminine, unique, loves classic lines and has a contemporary aesthetic.
Our collections are defined by clean lines, minimal structural aesthetic along with bright, colourful prints, elaborated details and references from the 70s and the 80s. Earthy tones and warm shades compose the main colour palette, running throughout the collections.
Our brand’s label was created based on the names of our designers, Athena and Sophia (which means wisdom in greek). In ancient greek mythology , the owl – Athene Noctua- is considered the favorite bird of the Goddess of Wisdom and protector of Athens, Athena. The Goddess was believed to take the form of the owl when she wanted to present herself to the people, establishing the bird as the symbol of wisdom worldwide.